{"id":5568,"date":"2022-12-21T03:23:14","date_gmt":"2022-12-21T03:23:14","guid":{"rendered":"https:\/\/www.stic.ac.th\/qafs2223\/business\/?page_id=5568"},"modified":"2024-06-17T08:53:11","modified_gmt":"2024-06-17T08:53:11","slug":"%e0%b8%9a%e0%b8%97%e0%b8%99%e0%b8%b3","status":"publish","type":"page","link":"https:\/\/www.stic.ac.th\/qafs2324\/business\/?page_id=5568","title":{"rendered":"P.2 Organizational Situation"},"content":{"rendered":"\n<p class=\"has-light-green-cyan-background-color has-background\" style=\"font-size:15px\"><strong>P.2 Organizational Situation: <\/strong>\u0e2a\u0e16\u0e32\u0e19\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e40\u0e0a\u0e34\u0e07\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c\u0e02\u0e2d\u0e07\u0e2d\u0e07\u0e04\u0e4c\u0e01\u0e23\u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23  <\/p>\n\n\n\n<p style=\"font-size:14px\"><strong>a. Competitive Environment<\/strong><\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container\" style=\"border:1px solid #cccccc;margin-top:0px;margin-bottom:15px;border-radius:0px\"><div class=\"aab__accordion_head aab_right_icon\" data-active=\"false\" style=\"color:#000000;background-color:#96e2fe;padding:5px 5px 5px 5px\"><div class=\"aab__accordion_heading aab_right_icon\"><h5 class=\"aab__accordion_title\" style=\"margin:0;color:#000000\">P.2a1 Competitive Position<\/h5><\/div><div class=\"aab__accordion_icon\" style=\"color:#333333;background-color:transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\"><\/span><\/div><\/div><div class=\"aab__accordion_body \" role=\"region\" style=\"background-color:transparent;border-top:1px solid #cccccc;padding:5px 5px 5px 5px\">\n<p style=\"font-size:14px\">\u0e02\u0e19\u0e32\u0e14 \u0e2a\u0e48\u0e27\u0e19\u0e41\u0e1a\u0e48\u0e07\u0e41\u0e25\u0e30\u0e01\u0e32\u0e23\u0e40\u0e15\u0e34\u0e1a\u0e42\u0e15\u0e43\u0e19\u0e27\u0e07\u0e01\u0e32\u0e23\u0e28\u0e36\u0e01\u0e29\u0e32 \u0e2b\u0e23\u0e37\u0e2d\u0e15\u0e25\u0e32\u0e14\u0e17\u0e35\u0e48\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e01\u0e32\u0e23\u0e2d\u0e22\u0e39\u0e48 \u0e04\u0e39\u0e48\u0e41\u0e02\u0e48\u0e07 \u0e21\u0e35\u0e08\u0e33\u0e19\u0e27\u0e19\u0e40\u0e17\u0e48\u0e32\u0e43\u0e14 \u0e41\u0e25\u0e30\u0e1b\u0e23\u0e30\u0e40\u0e20\u0e17\u0e2d\u0e30\u0e44\u0e23\u0e1a\u0e49\u0e32\u0e07 <br>\u0e2d\u0e30\u0e44\u0e23\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e41\u0e15\u0e01\u0e15\u0e48\u0e32\u0e07\u0e08\u0e32\u0e01\u0e04\u0e39\u0e48\u0e41\u0e02\u0e48\u0e07 \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e04\u0e27\u0e23\u0e1e\u0e34\u0e08\u0e32\u0e23\u0e13\u0e32\u0e16\u0e36\u0e07 \u0e04\u0e39\u0e48\u0e41\u0e02\u0e48\u0e07\u0e17\u0e31\u0e49\u0e07\u0e23\u0e30\u0e14\u0e31\u0e1a\u0e0a\u0e32\u0e15\u0e34\u0e41\u0e25\u0e30\u0e19\u0e32\u0e19\u0e32\u0e0a\u0e32\u0e15\u0e34<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container\" style=\"border:1px solid #cccccc;margin-top:0px;margin-bottom:15px;border-radius:0px\"><div class=\"aab__accordion_head aab_right_icon\" data-active=\"false\" style=\"color:#000000;background-color:#96fe96;padding:5px 5px 5px 5px\"><div class=\"aab__accordion_heading aab_right_icon\"><h5 class=\"aab__accordion_title\" style=\"margin:0;color:#000000\">P.2a2 Competitiveness Changes<\/h5><\/div><div class=\"aab__accordion_icon\" style=\"color:#333333;background-color:transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\"><\/span><\/div><\/div><div class=\"aab__accordion_body \" role=\"region\" style=\"background-color:transparent;border-top:1px solid #cccccc;padding:5px 5px 5px 5px\">\n<p style=\"font-size:14px\">\u0e01\u0e32\u0e23\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e41\u0e1b\u0e25\u0e07\u0e17\u0e35\u0e48\u0e2a\u0e33\u0e04\u0e31\u0e0d (\u0e16\u0e49\u0e32\u0e21\u0e35) \u0e0b\u0e36\u0e48\u0e07\u0e21\u0e35\u0e1c\u0e25\u0e15\u0e48\u0e2d\u0e2a\u0e16\u0e32\u0e19\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e01\u0e32\u0e23\u0e41\u0e02\u0e48\u0e07\u0e02\u0e31\u0e19\u0e02\u0e2d\u0e07\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19 \u0e23\u0e27\u0e21\u0e16\u0e36\u0e07 \u0e01\u0e32\u0e23\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e41\u0e1b\u0e25\u0e07\u0e17\u0e35\u0e48\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e42\u0e2d\u0e01\u0e32\u0e2a\u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e04\u0e27\u0e32\u0e21\u0e23\u0e48\u0e27\u0e21\u0e21\u0e37\u0e2d\u0e41\u0e25\u0e30\u0e19\u0e27\u0e31\u0e15\u0e01\u0e23\u0e23\u0e21\u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container\" style=\"border:1px solid #cccccc;margin-top:0px;margin-bottom:15px;border-radius:0px\"><div class=\"aab__accordion_head aab_right_icon\" data-active=\"false\" style=\"color:#000000;background-color:#fafa90;padding:5px 5px 5px 5px\"><div class=\"aab__accordion_heading aab_right_icon\"><h5 class=\"aab__accordion_title\" style=\"margin:0;color:#000000\">P.2a3 Comparative Data<\/h5><\/div><div class=\"aab__accordion_icon\" style=\"color:#333333;background-color:transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\"><\/span><\/div><\/div><div class=\"aab__accordion_body \" role=\"region\" style=\"background-color:transparent;border-top:1px solid #cccccc;padding:5px 5px 5px 5px\">\n<p style=\"font-size:14px\">\u0e41\u0e2b\u0e25\u0e48\u0e07\u0e17\u0e35\u0e48\u0e21\u0e32\u0e17\u0e35\u0e48\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e2a\u0e33\u0e2b\u0e23\u0e31\u0e1a\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e40\u0e0a\u0e34\u0e07\u0e40\u0e1b\u0e23\u0e35\u0e22\u0e1a\u0e40\u0e17\u0e35\u0e22\u0e1a\u0e41\u0e25\u0e30\u0e40\u0e0a\u0e34\u0e07\u0e41\u0e02\u0e48\u0e07\u0e02\u0e31\u0e19\u0e43\u0e19\u0e27\u0e07\u0e01\u0e32\u0e23\u0e28\u0e36\u0e01\u0e29\u0e32 \u0e23\u0e27\u0e21\u0e17\u0e31\u0e49\u0e07 \u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e40\u0e0a\u0e34\u0e07\u0e40\u0e1b\u0e23\u0e35\u0e22\u0e1a\u0e40\u0e17\u0e35\u0e22\u0e1a\u0e17\u0e35\u0e48\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e19\u0e2d\u0e01\u0e27\u0e07\u0e01\u0e32\u0e23\u0e28\u0e36\u0e01\u0e29\u0e32\u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 <br>\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e21\u0e35\u0e02\u0e49\u0e2d\u0e08\u0e33\u0e01\u0e31\u0e14\u0e2d\u0e30\u0e44\u0e23\u0e43\u0e19\u0e01\u0e32\u0e23\u0e44\u0e14\u0e49\u0e21\u0e32 \u0e2b\u0e23\u0e37\u0e2d\u0e43\u0e0a\u0e49\u0e1b\u0e23\u0e30\u0e42\u0e22\u0e0a\u0e19\u0e4c\u0e08\u0e32\u0e01\u0e02\u0e49\u0e2d\u0e21\u0e39\u0e25\u0e40\u0e2b\u0e25\u0e48\u0e32\u0e19\u0e35\u0e49 (\u0e16\u0e49\u0e32\u0e21\u0e35)<\/p>\n<\/div><\/div>\n\n\n\n<p style=\"font-size:14px\"><strong>b. Strategic Context<\/strong><\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container\" style=\"border:1px solid #cccccc;margin-top:0px;margin-bottom:15px;border-radius:0px\"><div class=\"aab__accordion_head aab_right_icon\" data-active=\"false\" style=\"color:#000000;background-color:#f7c58a;padding:5px 5px 5px 5px\"><div class=\"aab__accordion_heading aab_right_icon\"><h5 class=\"aab__accordion_title\" style=\"margin:0;color:#000000\">P.2b Strategic Context<\/h5><\/div><div class=\"aab__accordion_icon\" style=\"color:#333333;background-color:transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\"><\/span><\/div><\/div><div class=\"aab__accordion_body \" role=\"region\" style=\"background-color:transparent;border-top:1px solid #cccccc;padding:5px 5px 5px 5px\">\n<p style=\"font-size:14px\">\u0e04\u0e27\u0e32\u0e21\u0e17\u0e49\u0e32\u0e17\u0e32\u0e22\u0e40\u0e0a\u0e34\u0e07\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c \u0e20\u0e31\u0e22\u0e04\u0e38\u0e01\u0e04\u0e32\u0e21 \u0e04\u0e27\u0e32\u0e21\u0e44\u0e14\u0e49\u0e40\u0e1b\u0e23\u0e35\u0e22\u0e1a\u0e40\u0e0a\u0e34\u0e07\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c \u0e41\u0e25\u0e30\u0e42\u0e2d\u0e01\u0e32\u0e2a\u0e40\u0e0a\u0e34\u0e07\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c\u0e17\u0e35\u0e48\u0e2a\u0e33\u0e04\u0e31\u0e0d \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23\u0e1a\u0e49\u0e32\u0e07<\/p>\n<\/div><\/div>\n\n\n\n<p style=\"font-size:14px\"><strong>c. Performance Improvement System<\/strong><\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container\" style=\"border:1px solid #cccccc;margin-top:0px;margin-bottom:15px;border-radius:0px\"><div class=\"aab__accordion_head aab_right_icon\" data-active=\"false\" style=\"color:#000000;background-color:#8dd3fd;padding:5px 5px 5px 5px\"><div class=\"aab__accordion_heading aab_right_icon\"><h5 class=\"aab__accordion_title\" style=\"margin:0;color:#000000\">P.2c Performance Improvement System<\/h5><\/div><div class=\"aab__accordion_icon\" style=\"color:#333333;background-color:transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\"><\/span><\/div><\/div><div class=\"aab__accordion_body \" role=\"region\" style=\"background-color:transparent;border-top:1px solid #cccccc;padding:5px 5px 5px 5px\">\n<p style=\"font-size:14px\">\u0e23\u0e30\u0e1a\u0e1a\u0e01\u0e32\u0e23\u0e1b\u0e23\u0e31\u0e1a\u0e1b\u0e23\u0e38\u0e07\u0e1c\u0e25\u0e01\u0e32\u0e23\u0e14\u0e33\u0e40\u0e19\u0e34\u0e19\u0e01\u0e32\u0e23\u0e42\u0e14\u0e22\u0e23\u0e27\u0e21\u0e02\u0e2d\u0e07\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e21\u0e35\u0e2d\u0e30\u0e44\u0e23\u0e1a\u0e49\u0e32\u0e07 \u0e43\u0e2b\u0e49\u0e23\u0e30\u0e1a\u0e38\u0e40\u0e04\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e21\u0e37\u0e2d\u0e41\u0e25\u0e30 \u0e27\u0e34\u0e18\u0e35\u0e01\u0e32\u0e23\u0e17\u0e35\u0e48\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e17\u0e35\u0e48\u0e43\u0e0a\u0e49\u0e43\u0e19\u0e23\u0e30\u0e1a\u0e1a\u0e14\u0e31\u0e07\u0e01\u0e25\u0e48\u0e32\u0e27<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-space-between is-layout-flex wp-container-core-buttons-is-layout-3d213aab wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size is-style-outline is-style-outline--1\" style=\"font-size:13px\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.stic.ac.th\/qafs2324\/business\/?page_id=6785\" target=\"_blank\" rel=\"noreferrer noopener\">P.1 Organizational Description<\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-font-size is-style-outline is-style-outline--2\" style=\"font-size:13px\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.stic.ac.th\/qafs2324\/business\/?page_id=5249\" target=\"_blank\" rel=\"noreferrer noopener\">1.1 Senior Leadership<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>P.2 Organizational Situation: \u0e2a\u0e16\u0e32\u0e19\u0e01\u0e32\u0e23\u0e13\u0e4c\u0e40\u0e0a\u0e34\u0e07\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c\u0e02\u0e2d\u0e07\u0e2d\u0e07\u0e04\u0e4c\u0e01\u0e23\u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 a. Competitive Environment b. Strategic Context c. Performance Improvement System<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":14,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5568","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/pages\/5568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5568"}],"version-history":[{"count":10,"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/pages\/5568\/revisions"}],"predecessor-version":[{"id":12584,"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/pages\/5568\/revisions\/12584"}],"up":[{"embeddable":true,"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=\/wp\/v2\/pages\/14"}],"wp:attachment":[{"href":"https:\/\/www.stic.ac.th\/qafs2324\/business\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}